Trustbrand Global is launching Ojo, the Human rights app

Human rights is part of the Ten principles of the UN’s sustainability framework, Global Compact. However Human rights as an indicator of sustainability is hard to measure due to lack of reliable field data. Trustbrand is now changing this by taking the lead in this category and by developing the world’s first reliable digital tool to collect field data classified as Human rights data. The data will feed into Trustbrands system to produce a holistic risk and governance tool for investors who wants to safeguard their investments. 

The project is currently piloting on the ground in Colombia, in collaboration with a number of International Human rights organizations.

Ojo is a new whistleblower app to monitor & protect local communities against corporate violations. It has been developed by a local team of developers in Colombia and managed by Trustbrand.

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